Our first-ever #DesignChicago event at the Merchandise Mart was a memorable one. In order to officially launch our new showroom inside the Mart, we brought along the Moore & Giles Airstream to serve as a giant billboard in downtown Chicago – it couldn’t be missed. Parked along the Chicago River, the #mgairstream caught the eye of not only those attending the two-day design show but also the thousands of commuters coming into the city each day. Many people popped into the mobile showroom to see the collection of leather that we had on display and also learn more about the company itself. It was a wonderful way to let people know about our new showroom on the 14th floor of the Mart.
